Your Community Analytics (accessed within the Community tab in your University Dashboard - more on that here) showcases key data on student participation within your Community.
You can also use the date range filter to track engagement over time, and compare activity at varying points.
Let's look a little deeper at each element of your Community analytics.
Enrolment insights
Upload a list of your enrolled student email addresses and click Generate insights. We will cross reference this with the email addresses of your Community members, showing you the percentage of users within your Community that went on to enrol - allowing you to gauge impact.
Community Analytics
Read on to find out more about the data sets available to you, and what they can tell you about engagement within your Community.
Total messages sent: The total number of messages sent across your Community, including messages in public groups, private groups, and direct messages.
Email invites sent: This is the total number of email addresses you have added into the Private Invite tool for this Community (the full list is shown under Invites).
If you have sent out the Shareable invite URL or QR code - perhaps through your own CRM or in offer holder comms, you won't see anything here. This is due to the fact that we can't track invites through the Shareable invite URL, as they are not sent via your University Dashboard.
Students: The total number of student/prospect users who have joined your Community.
Student ambassadors: The total number of Student Ambassadors, or Buddies, who have joined your Community.
University admins: The total number of University Admins active who have joined your Community.
Staff ambassadors: The total number of Staff Ambassadors who have joined your Community.
Messages sent by role: The split between different types of users messaging in your Community - students, Student Ambassadors, Staff Ambassadors, and University Admins.
Messages sent by group type: The number of direct, public, and private messages that have been sent. This tracks individual messages sent.
Direct messages are one-on-one messages between two people.
Public and Private shows you the total number of messages that have been sent in public and private groups.
Chat groups by type: The number of chat groups within your Community.
Direct chat groups are the number of one-on-one pairs exchanging direct messages.
Public is the number of public chat groups you have created (including deleted groups).
Private is the number of private chat groups that your students or Ambassadors have created.
Messages by Day/Week/Month/Quarter/Year: This tracker lets you visualise messages sent over time, and can be adjusted to cover different increments of time. You can use this to track the impact of communications that were sent out to your students, and invites sent to Community.
Public group overview: All of your public groups, created by Admins, and listed in order of the busiest first, with the number of members, and number of messages sent within each group.
Private group overview: All of the private groups, created either by Admins, Ambassadors, or students themselves, listed in order of the busiest first, with the number of members, and number of messages sent within each group.
Most common student nationalities: This shows a breakdown of student's nationalities within your Community. All students select their nationality on sign-up, so you will be able to capture this data for each individual Community.
Student confidence metrics: Your student confidence metrics are an invaluable resource to gauge sentiment among your students, and drill down into what information you can provide to boost confidence in their decision to enrol with you.
For a more detailed look at your student confidence metrics - please see this related article.