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Introducing Micro-Surveys

Test Assumptions. Get Answers Fast.

Written by Laura Hillman

Coming Soon (w/c 11th May)
We’re currently putting the finishing touches in place ahead of release.

What are Micro-surveys and how do they work in Community?

MicroSurveys are designed to confirm or challenge assumptions quickly, without adding burden.

They allow you to ask short, focused questions directly to students while they are already engaging with your Community. This helps you quickly validate what your data is already suggesting, without the need for long, time-consuming surveys or external tools.

MicroSurveys are currently available within Unibuddy Community (not Unibuddy Chat), where students are most actively engaging.


Why use Micro-Surveys?

Universities often have strong hypotheses about what is driving student decisions, but limited ways to validate them quickly.

MicroSurveys help you:

  • Confirm or challenge assumptions from conversation and benchmarking data

  • Gather feedback at the moment students are actively engaging

  • Close the gap between insight and action

MicroSurveys are the first iteration of a wider capability focused on helping you turn insight into action.


How to create a Micro-Survey

You can create and manage MicroSurveys from the Surveys tab in your University Dashboard.

When setting up a survey:

  • You can add 1 –3 questions

  • You can choose from:

    • Multiple choice (up to 5 options)

    • Single select

    • Free text

  • You can add a title

  • You can define a start and end date

  • You can schedule surveys in advance (up to a year in the future)

  • Surveys can be deactivated

  • Only one MicroSurvey can be live at a time, to keep the student experience focused.


Where do Micro-Surveys appear for students?

  • Micro-Surveys are shown directly in the Student App

  • All questions must be answered before submitting

  • Students can dismiss the survey, and it will not be shown again

This ensures feedback is captured in the moment, rather than relying on follow-up emails or external surveys.


Where to view survey responses

Survey responses are available in the Surveys section of your university dashboard, alongside your existing insight sources.

This allows you to:

  • Compare MicroSurvey feedback with conversation trends

  • Use results alongside benchmarking data

  • Build a more complete picture of student sentiment


Things to be aware of

  • Micro-Surveys are currently available in Community only (not Chat)

  • You cannot currently target specific communities to send the survey to

  • Only one survey can be live at a time

  • Students will not receive reminders for incomplete surveys

  • Surveys are designed to be lightweight and in-the-moment, not long-form research

  • Student Confidence scoring questions will remain in place, with Micro-Surveys providing an additional way to gather feedback.

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