Gamification adds simple game-like elements such as badges, milestones and challenges into everyday experiences to increase motivation and participation.
In Community, this means students receive small rewards for positive actions, helping to drive engagement and re-engagement.
These features help prospects build stronger connections with your institution and move more confidently through the funnel.
How it works
Students can now earn badges in the Community based on their activity in the app.
Current badges include:
Profile completed
First Community joined
First Group joined
First message sent
First DM started
Badges appear in the student’s profile and update automatically as they complete actions.
Why this matters
Encourages prospects to return to the platform
Reinforces positive behaviour such as completing profiles or joining conversations
Supports conversion by keeping students active and connected
Helps Admins understand which actions are driving engagement
There is no setup required. Badges are enabled by default for all Community users.
What’s coming next
Gamification will evolve in phases. Future improvements may include:
Streak rewards
Leaderboards
Progress bars
Challenges for prospects and Ambassadors
More behavioural insights for Admins
As we run experiments, you’ll see updates that refine and expand how Community motivates students to stay active.

